Posts Tagged ‘ m-payments ’

New Mobile Commerce Industry Outlook Presented at PrePaid Press Expo in Las Vegas

Overview from PrePaid Press Expo

A detailed forecast and quantitative analysis of the emerging Mobile Commerce industry was presented and discussed at the Pre Paid Press Expo in the Paris Hotel in Las Vegas, and the results were remarkable.

Mobile payments and mobile commerce have become different products, applicable to different markets. One of the key differences is the use of Pre-Paid and Stored Value cards as a ‘ virtual bank’ and a new revenue source for products like the Google Wallet and Isis. Read an overview of the analysis presented yesterday by David W. Schropfer at the Expo. The presentation preceded an expert panel discussion which also included mobile commerce experts: Dennis Andrews and T. Jack Williams. Moderator Lori Breitzke expertly guided Continue reading

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Google, Mastercard, VeriFone, and (Many) Others Create a Third Mobile Commerce Format

Google, MasterCard, VeriFone, First Data, Citi, Sprint, Bloomingdales, and many others teamed up today.

Google, MasterCard, VeriFone, First Data, Citi, Sprint, Bloomingdales, and many others teamed up today.

Mobile commerce in the United States will have three Mobile commerce products,  each with similar features, similar benefits, similar functions.  However, all three have different sets of partners,  operate on at least two different types of networks, and will certainly have three different delivery systems.   It’s like a triangular boxing ring with the  boxer in each corner:  if two of the three decide to work together, it’s over.

Chapter 3 of the book, The SmartPhone Wallet describes the negative impact that a Continue reading

The Key to Amazon’s Mobile Payments Strategy: Know JACC

WIll Amazon Mobile Payments rely on NFC?

Last week, Bloomberg.com reported that Amazon.com’s “Amazon Payments” unit is working on a mobile solution based on Near Field Communication (NFC).    But an analysis of the potential business models and revenues strategy of Amazon all but precludes  is as the sole strategy of Amazon.  Here’s why:

Although NFC is certainly making the news these days, and multiple companies are positioning products and services leveraging NFC, Amazon.com is likely to have something better with significantly shorter lead-time. Continue reading

Mobile Payments Strategy of Mastercard is Crystallizing

Image Credit: TechShout.com

For over two years now, conventional wisdom and industry pundits agreed that the general strategy of MasterCard and Visa would attempt to make mobile payments simply another form factor of a credit or debit account. The tactics that these companies would use to accomplish this strategy, however, had been the subject of extensive speculation and conjecture.   The recent article in the Wall Street Journal detailing MasterCard’s joint effort with Google and Citi, the tactics of MasterCard became remarkably clearer.

MASTERCARD AND MOBILE

MasterCard’s mobile payments strategy seemed significantly less potent and newsworthy than Visa’s lately.  Back in 2009, MasterCard’s Mobile Payments Gateway appeared to be a strong start. Continue reading

Mobile Payments and the Third World

“…what’s past ihttps://i1.wp.com/30gms.com/images/uploads/dynatac.jpgs prologue.”

– William Shakespeare, and to a lesser extent, Visa Mobile

In the Emerging Markets section of the Visa Mobile page, Visa states, 

Nowhere is (the power of mobile payments) more apparent than in developing economies where mobile penetration outpaces bank card availability. Using existing mobile devices to access and transfer funds, make payments, pay bills or top-up wireless air time, mobile financial services represent a “leapfrog” technology in these under served regions. Continue reading